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Selena Takes Us Behind the Scenes with Dream Out Loud

Friday 8:12 PM, 17/02/2012
Selena Gomez takes us with her to L.A. for an exclusive photoshoot showcasing her Spring 2012 Dream Out Loud collection, available exclusively at Kmart. According to her the new collection is all about trying new things and dressing for yourself. "I like to take risks and try new things," says Selena. She wanted to make sure Dream Out Loud had something for all of her fans- "I didn't want my clothing line to be just about me; I wanted it to be about my fans." Her advice on how to look your best this season? "Ultimately you should be dressing for you and no one else! Nothing feels more amazing than wearing what you love!"
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Ashley Benson & Lucy Hale Introduce Kmart's Spring 2012 Bongo Line

Thursday 4:57 PM, 26/01/2012
Pretty Little Liars stars Lucy Hale and Ashley Benson have been named the faces of Bongo's Spring 2012 ad campaign. Following in the footsteps of Kristin Cavallari, Nicole Richie and Rachel Bilson, Bongo has long been one of the hottest denim brands in the juniors market. The two teamed up to introduce the new collection, which features fringe tops, colorful denim and feather accessories, available for purchase here: http://kmrt.us/shopbongo
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Win a Holiday Gift from Sofia Vergara!

Wednesday 6:44 PM, 07/12/2011
Now through December 12th, Sofia Vergara will be choosing one Twitter winner per day to receive their favorite piece from her Sofia by Sofia Vergara collection. Tweet her @SofiaVergara using the hashtag #12DaysofSofia with the link to one of her items on KmartFashion.com and you'll be entered to win.

Not only has Sofia been wearing many of her pieces on her hit sitcom Modern Family, the collection was also included in Kmart's new Madres y Comadres video series, which is aimed at Latina moms in the U.S. The Noche de Paz video is one of my favorites, you would think they filmed this at my house over Thanksgiving! See the full series at Youtube.com/MadresyComadres
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Rico Rodriguez Goes N.U.T.S.O. as Kmart's Fun Ambassador

Tuesday 8:32 PM, 22/11/2011
As if Rico isn't already proving his talent on Modern Family, he's also been Kmart's "Fun Ambassador" for the Fab 15 Toys of 2011. Sharing the hottest toys of the year for holiday shoppers, the uber-funny actor goes N.U.T.S.O. (you have to watch the video to get it!) for these toys. Check his other videos, and see yourself going N.U.T.S.O. here: http://kmrt.us/FAB_15
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Selena Gomez Livestream Tomorrow (11/15)

Monday 9:32 PM, 14/11/2011
Selena Gomez is holding her very own livestream tomorrow, 11/15 at 6pmPT/9pmET where she'll be answering our style questions and giving sneak peeks to the new line!

Be sure to RSVP for the livestream: http://kmrt.us/DOLstream
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Selena Gomez Meets Her Dream Out Loud Contest Winners

Friday 6:05 PM, 11/11/2011
Selena Gomez made the day of two of her biggest fans/Dream Out Loud contest winners when she gave them VIP treatment at her concert, including access to her soundcheck. I'm sure Jessica and Lisa had the time of their lives!

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